| Smart Start-ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities |  | Author: David Silver
Publisher: John Wiley & Sons Inc
Category: Book
Buy New: $24.95
Avg. Customer Rating:  29 reviews
Pages: 288
ISBN: 0470140364
Dewey Decimal Number: 338
EAN: 9780470140369
ASIN: 0470140364
Publication Date: July 27, 2007
Shipping: Eligible for Super Saver Shipping
Availability: Usually ships in 10 to 14 days
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Product Description
Praise for Smart Start-Ups
"Silver's new book is a masterpiece of clarity concerning the next great entrepreneurial wave, and my only problem with it was the charley horse in my elbow I got turning the pages."
-Robin Richards, founding President, MP3.com, and CEO, Notification Technologies Inc.
"Silver is a modern-day Prometheus. For community entrepreneurs, Smart Start-Ups contains the secrets of fire from the heavens. If you work with communities of any kind, you ignore this book at your own peril."
-John Szeder, former senior game developer, Digital Chocolate, Inc., and CEO, Mofactor, Inc.
"Silver dives in and pulls the naked truth out of the world of online communities. There's nothing like it on the shelves. He speaks with the best and brightest in the mobile and online community markets."
-Sean Malatesta, founder, Yack Media Services, and Vice President, Indiagames, Inc.
"Smart Start-Ups is a must-read for any aspiring Internet entrepreneur. Silver cuts right to the heart of the important fact that communities are like entire nations, but without geographic borders, and they're creating the greatest transformation since the Industrial Revolution."
-Clarence Briggs, founder and CEO, AIT.com
"Silver's book is an excellent, captivating, ingenious, and essential read for anyone who wants to know how to create wealth by starting an online community. One mark of a great book is that it makes you see things in a new way; Silver certainly succeeds in that respect."
-Kyle E. Gillman, founder and CEO, Forgefinder, Inc.
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| Customer Reviews: Read 24 more reviews...
 THE REAL MUST-READ FOR STARTING A ONLINE COMMUNITY! January 3, 2009
I won't say too much... just that if you are thinking in starting your own online community, or a website of any kind, you simply HAVE TO READ IT...this book helped me very much to have a very good business model for my community... if you're starting an own website, I should also recommend Word of Mouth Marketing by Andy Sernovitz... it is just the best complement I can think of.
So stop thinking, buy it now!!
Read it, nothing to lose, so much to gain December 29, 2008
Reading this book felt a little like being pulled aside, dragged out of your office and taken to a secret room and being handed some golden secret little tips. You have to read all points and decide if they relate to your situation or project, but this book really does get your mind thinking in the right direction. I found it a very easy read (and I'm easily distracted) and easy to digest. It's written so it can be skim-read if you chose to but just some advice -- take your time to read this book front to back.
Don't Miss This Excellent Book! September 25, 2008
As a web professional, I read many books written for my industry. SMART STARTUPS is probably the single most useful book I've yet read on Web 2.0, and it makes the phenomenon of Social Networking online entirely accessible and exciting. If I were teaching these days, it would be an indispensable textbook. As it is, I always insist that clients who approach me about social networking sites read this slim but powerful volume before we begin even talking about development. There are invaluable examples of successful startups and cogent discussions of what factors contributed to their success. This is a gold mine of information for the would-be web entrepreneur. I heartily encourage you to get a copy for yourself and one for each of your partners and/or investors.
Dreams and practical advice can go hand in hand September 18, 2008
My copy of smart start ups is highlighted, full of post it notes and gets reviewed everytime I am thinking about next steps for my social networking site. (www.imspirit.com) Davids approach to show you what has worked in the past and what is working now is both encouraging and enlightening. I have avoided some common mistakes because he pointed out things that didn't work and gives you real sites to look at and study for their model of success. My favorite advice is to put a cold cloth on your head when you are tempted to try to grow a social site by marketing it. He is not a soft touch on what works, he makes it very clear. He explains the specific business models that have transitioned from physical communities into wildly successful cyber communities such as weight Watchers. The price of the book is already paid in the preface: " I have written this book to encourage the massive and worldwide formation of useful and profitable online and mobile phone communities..." Whatever your dream is, there is encouragement and sound advice in this book! We have just gotten started but I know I have the information to make great decisions and to let my dream come true.
 Great overview, but do your own research September 3, 2008
I bought this book to get an overview of the social networking space. I found it very valuable. He does a good job laying out the space, the levers to use, etc. It gives you a good idea of how to think as a socnet business person. This space changes very fast, so a lot of the ideas are already being implemented in various forms. Its emphasis of mobile over online is debatable two years on. verall, great for someone who is not too familiar with the space.
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