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| Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method |  | Authors: Don A. Dillman, Jolene D. Smyth, Leah Melani Christian
Publisher: Wiley
Category: Book
Buy New: $54.55
as of 2/5/2012 02:25 EST details
New (40) Used (34) from $38.02
Seller: bs-textbooks
Sales Rank: 28,609
Languages: English (Unknown), English (Original Language), English (Published)
Media: Hardcover
Edition: 3
Pages: 512
Number Of Items: 1
Shipping Weight (lbs): 1.9
Dimensions (in): 9.4 x 6.4 x 1.5
ISBN: 0471698687
EAN: 9780471698685
ASIN: 0471698687
Publication Date: October 12, 2008
Availability: Usually ships in 1-2 business days
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Product Description
A complete, start-to-finish guide for every researcher to successfully plan and conduct Internet, mail, and telephone surveys, Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method, Third Edition presents a succinct review of survey research methods, equipping you to increase the validity and reliability, as well as response rates, of your surveys. Now thoroughly updated and revised with information about all aspects of survey research?grounded in the most current research?the new edition provides practical ?how-to? guidelines on optimally using the Internet, mail, and phone channels to your advantage.
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