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| Publishing Your Art As Cards, Posters & Calendars | 
enlarge | Author: Harold Davis Publisher: Consultant Press, Category: Book
List Price: $19.95 Buy Used: $10.50 You Save: $9.45 (47%)
New (3) Used (18) from $10.50
Avg. Customer Rating: 3 reviews Sales Rank: 602214
Media: Paperback Edition: 2 Rev Sub Number Of Items: 1 Pages: 151 Shipping Weight (lbs): 1 Dimensions (in): 11 x 8.8 x 0.3
ISBN: 0913069426 Dewey Decimal Number: 741.60688 EAN: 9780913069424 ASIN: 0913069426
Publication Date: January 1996 Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description Publishing Your Art as Cards, Posters & Calendars (Revised & Expanded) is a complete guide to creating, designing and marketing. Davis, who has successfully created and marketed his own cards and posters, has written a practical, definitive manual for artists working with oils, water colors, pastels, graphics, collage, computer art and photography. Cards, posters and calendars are not only an additional source of income but enhance the reputation of the artist. Davis discusses creating, designing and marketing. His book provides a road map for both the self publisher and those who choose to have their work published by others. The topics covered include finding a publisher - royalty schedules - the economics of publishing - self-publishing - production methods - market research - clues to poster image selection - market positioning - finding a printer - finding a sales rep - managing your business and fulfillment. A resource section and index provide easy access to the information you need.
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| Customer Reviews:
Down to earth & informative October 11, 2007 2 out of 2 found this review helpful
I owe much of my successful card business beginnings (Scarlet Crane Creations) to this book. It contains valuable insight and information that is not readily available for anyone interested especially in their own greeting card/stationery business.
I particularly appreciated the list of resources and recommendations for trade shows and found the honest accounts of his own experiences most helpful.
Very basic information February 16, 2000 14 out of 28 found this review helpful
I actually returned this book because it was not what I expected. No detailed information here.
This book is terrific! May 21, 1996 18 out of 20 found this review helpful
The most informative book I have ever seen covering the detailsof the print production process. Also, some very helpfultips on marketing that will benefit no matter what the field.
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