Customer Reviews:
 A great crash course June 24, 2008
8 out of 8 found this review helpful
Scott Fox covers everything in this how-to book on starting your own internet business. Parts 1 and 2 start with brainstorming business ideas and researching them to be sure they're viable and moves on to explain different business models and how these relate to the ideas you've just brainstormed.
In Part 3, Fox explains the technologies behind the website(s) you are about to build and makes recommendations for how to do it cost effectively. He shows you how to choose a domain name, build a website, and develop "content" (all of the written material on your site).
Part 4 is the best section in my opinion. It's all about marketing and driving business to your site whether you have no budget, a small budget, or a real budget. And what good is having a fabulous site if no one knows about it, right?
Part 5 covers legal stuff and, as expected, is a bit drier than the rest of the book. But it covers important ground and Fox does it in a straightforward and easy to understand way.
One other thing about the whole "millionaire" thing in the title that others have commented on: Fox's point is that even if you're not making millions in your new e-commerce business, you can still live like a millionaire. How? By living on your terms and working when and how you want. And maybe you only make $500k or even only $250k so you're not actually a millionaire. But you know what? The average person isn't making that working 40, 50, 60, or 70 hour weeks working for someone else.
I'd absolutely recommend this book to anyone who needs the kick in the butt necessary to start their own thing. Fox's style is simple and easy to understand, but at the same time encouraging and motivating as hell.
 Good basic information on making money online June 18, 2008
5 out of 5 found this review helpful
I'd never heard of Scott Fox before, but from what I read in the book, he's been quite successful at making money online. He's worked with some big names so it appears he knows what he's talking about.
The book spends most of the time covering the nuts and bolts of choosing a subject area (niche), determining its feasibility to make money, creating a web site and making the big bucks. He uses lots of case studies of people who are currently making money online, which is very useful.
I finished the book optimistic, but still a bit vague on the next action step. I'm in a bit of analysis paralysis, which he actually discusses briefly in the book. It's where you spend so much time planning and preparing to make money and learning to avoid all the pitfalls that you never take action. The book has given me some more ideas on how to make money, and I plan to refer back to it in the future as I take action.
If you're unfamiliar with how people make money online, it's a great book to help you learn. If you already know about the general methods of making money like drop shipping, selling on eBay, product development, affiliate marketing, digital information products (aka eBooks), then you probably won't find anything new.
how to start your own on line business June 1, 2008
2 out of 2 found this review helpful
I think Scott Fox has compiled some very good quality info on why and how to start your own online business. If you follow his suggestions I believe there are great opportunities available.
 A good, solid handbook May 22, 2008
This is a well concieved tutorial on the basic concepts and tools for starting an online business. Fox keeps it simple, helping the reader to focus on the core elements of the business, and showing how to get all the other administrative stuff done by using cheap or free online services.
Fox walks the entrepreneur through the steps of identifying potential business ideas from everyday activities, hobbies, and experiences. He shows how to identify business ideas unique to the internet, as well as ways to use the Internet to turn non-starters into worldwide opportunities. He then shows how to use the Internet to get the business up and running as quickly and cheaply as possible, taking most (if not all) of the risk out of a new business startup. Ideas for free (or nearly free) site/business promotion are detailed as well.
Fox's ideas aren't new. His tricks are not new. But this book presents the steps for establishing an online business, from soup to nuts, in a simple and easy to understand and follow format. No magic here - just a solid handbook to get the self-starter going.
A great manual for Internet success April 28, 2008
4 out of 6 found this review helpful
Despite the title of this book this is not a hype filled volume of hyperbole disguised as information. Instead this book gives concise useful advice on how to make money online. Scott Fox defines an on-line millionaire as someone who can make a million dollars on the internet. He explains that some will do this in a year some in five years and others in 20 years or more (ie $50,000 per year). With this premise Mr. Fox builds a roadmap for success that any online entrepreneur can follow. I highly recommend this book for anyone serious about making money online.
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